While I'm not sure exactly how Amazon ranks or suggest books to potential readers, I've been operating under the belief that reviews help.
To that end, I've asked people that I know (some friends, some acquaintances) to volunteer to read and review each of my novels as they were released. On a positive note, I don't have trouble getting people to say yes -- on Pursuing Other Opportunities, my most recently released novel -- I had 48 people say they would do so.
Unfortunately, I've discovered there seems to be an ever-widening gap between good intentions and actual results.
I set a goal and a deadline -- get 20 reviews posted by July 1st. As the request went out in mid-May, it seemed like a reasonable target.
Now I sit at the end of August with only 16 reviews.
And I'm asking myself what to do...
Do I pester the volunteers? Ask them to get moving on that review? Risk offending them?
Or do I just "get what I get and not throw a fit?"